Who is my audience?
I am reading an excellent collection of essays about books and the art of writing by Philip Pullman (author of the His Dark Materials series) and, since I am in a very reflective mood at the moment, this made me think about who I try to reach with my various essays and books.
This also made me think about the magazines Nature and Scientific American. Let me explain.
Nature is the peer-reviewed journal of reference for the scientific community. It is authoritative, in-depth and focused on research. It is not for everyone. It is a publication by researchers for researchers.
Scientific American, on the other hand, is a magazine that is read by people who already know quite a bit about science but want to understand more about recent discoveries. It is a magazine which attempts to explains scientific facts clearly for the laymen. It is not easy to read but it is much easier to read than Nature. In other words, a magazine for you and me.
When I write about Disney history, I sometimes have Nature for model, sometimes Scientific American.
Let’s take the Walt’s People book series. That one is clearly in the category of Nature. It is a series by historians for historians and serious Disney history enthusiasts. A casual Disney fan—even a casual Disney history fan—is unlikely to really enjoy Walt’s People. You need to already have a good grasp of Disney history to read and appreciate this series. This is not a bug, it’s a feature.
They Drew as They Pleased—The Hidden Art of Disney, on the other hand, is a series in the vein of Scientific American. To really enjoy it, you have to have a basic understanding of Disney history, but I try and make it easy for you, by including entry points, reminders and words of explanation here and there to draw you in, whatever your knowledge level. In this series and in similar publications like Disneyland Paris—From Sketch to Reality, I consciously try to reach several audiences at once, from casual Disney fans to Disney historians.
My Disney monographs, like Mickey Mouse in the 1930s—The Christmas Season fall somewhere in between.
And then there are my articles and essays. The articles I wrote about Kay Kamen and Disneyland Paris for the late Disney Twenty-Three, by the nature of this wonderful magazine, were aimed at the largest possible audience. Those are my “Scientific American” pieces.
But Disney historians also need their Nature journal, which is why, a few years ago, the Hyperion Historical Alliance launched the Hyperion Historical Alliance Annual, a publication aimed at Disney historians and serious Disney history enthusiasts. A publication that is, by definition, not intended to be accessible by everyone.
Why did we choose to go in that direction? Because in order for books or articles to be written for casual Disney fans, in order for stories about Disney history to be simplified and popularized by the Scientific Americans and Popular Science of Disney history, Disney historians, Disney researchers must first dig very deep to find those stories, verify them, set them in stone with references to exact sources of information, etc. The results of that research can be presented in well-written and entertaining essays, and yet, the casual Disney fans will have a hard time really enjoying those essays. The same way the papers released in Nature would be a very difficult read for yours truly.
Some of you will ask: If the audience of the HHA Annual is so limited, why bother? I got the answer no later than earlier this week, when a reader of the Annual mentioned that an essay written in one of the latest issues of the journal inspired him to begin working on a series of documentaries for Disney+! In other words, as intended, our in-depth research about a wide-range of obscure Disney-related subject matters is inspiring new Disney historians and feeding projects aimed at a much wider audience.
The good news, of course, is that the editors-in-chief of the HHA Annual, Jim Hollifield and JB Kaufman, are themselves serious and talented Disney historians who know that essays for the Annual only make sense when new documents have been uncovered, when the contributing historians have conducted their research in-depth and without cutting corners, and when what they bring to the table “moves the needle” from a Disney history standpoint, be it about Walt’s childhood in Chicago in the early 1900s or about the making of a movie from the Disney Renaissance of the 1980s and 1990s.
Disney historians having their own Nature magazine, and my having the privilege of contributing to it from time to time is one of the great joys of my life.
Knowing that Jim Hollifield and JB Kaufman are at the helm makes me confident that the soul of the Annual will remain alive and unadulterated for years to come and that, thanks to it, Disney historians will have a venue to publish their in-depth research—whatever the Disney-related subject matter—in order to give other Disney historians the building blocks they need to write their books, produce their documentaries of develop their multimedia projects, some of which will be aimed at a much wider audience.
A much
wider audience that is bound to be enthused by the richness of Disney history.
















